How Fresha Scaled Real‑Time Analytics with StarRocks: A Deep Dive into Their Hybrid Architecture
Facing Postgres overload and costly Snowflake queries, Fresha rebuilt its analytics platform by introducing StarRocks as a unified SQL entry point, combining federated lakehouse queries with high‑performance internal tables, which reduced homepage query latency to around 200 ms and achieved minute‑level data freshness across real‑time, historical, and search workloads.
