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Xiaohongshu Tech REDtech
Xiaohongshu Tech REDtech
Feb 16, 2023 · Artificial Intelligence

Intelligent Creative Generation and Optimization for Xiaohongshu Advertising

Xiaohongshu’s end‑to‑end intelligent creative platform extracts high‑quality images, generates diverse titles with RED‑pretrained GPT‑2/T5 models, and selects the best ads using a UCB‑based multi‑armed bandit that balances CTR uplift, revenue and user‑experience, while employing position‑corrected metrics and a scalable dual‑tower DNN to boost long‑tail performance and overall revenue.

AINLPUCB
0 likes · 18 min read
Intelligent Creative Generation and Optimization for Xiaohongshu Advertising
HomeTech
HomeTech
Jun 10, 2020 · Artificial Intelligence

Exploitation & Exploration Algorithms in Recommender Systems: ε‑Greedy, UCB, and Thompson Sampling Applications

This article introduces recommender systems and the exploitation‑exploration dilemma, explains common E&E algorithms such as ε‑greedy, Upper‑Confidence‑Bound, and Thompson Sampling, and details their practical deployment for interest‑point eviction, selection, and adaptive recall count optimization in an automotive recommendation platform.

Bandit algorithmsThompson SamplingUCB
0 likes · 10 min read
Exploitation & Exploration Algorithms in Recommender Systems: ε‑Greedy, UCB, and Thompson Sampling Applications