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Hulu Beijing
Hulu Beijing
Jan 13, 2023 · Fundamentals

How Programmatic Advertising Works: Inside Hulu/Disney’s Real‑Time Bidding Ecosystem

This article explains Hulu/Disney’s programmatic advertising ecosystem, detailing the roles of ADN, ADX, SSP, DSP, and DMP, the real‑time bidding workflow, private marketplace order types, and the unified decision engine that balances direct and programmatic ads to maximize revenue.

DSPPMPSSP
0 likes · 15 min read
How Programmatic Advertising Works: Inside Hulu/Disney’s Real‑Time Bidding Ecosystem
Wukong Talks Architecture
Wukong Talks Architecture
Jun 26, 2019 · Backend Development

Building a Mini-Program for PMP Exam Preparation Using Cloud Development

The author, a software engineer and team lead, created a WeChat mini‑program powered by cloud development to help himself and teammates practice PMP exam questions, documenting the background, app screenshots, cloud backend setup, and GitHub commit history.

Cloud DevelopmentPMPcase study
0 likes · 4 min read
Building a Mini-Program for PMP Exam Preparation Using Cloud Development