58 Tech
Nov 11, 2020 · Artificial Intelligence
Deep Learning for Click‑Through Rate Prediction in 58.com Home‑Page Recommendation
This article details how 58.com leverages deep learning models such as DNN, Wide&Deep, DeepFM, DIN and DIEN, combined with extensive user‑behavior feature engineering, offline vectorization, and online TensorFlow‑Serving pipelines to improve home‑page recommendation click‑through rates and overall platform efficiency.
A/B testingCTR predictionEmbedding
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