JD Retail Technology
Jan 11, 2019 · Fundamentals
2019 Southeast Asian E‑Commerce Market Trends and Outlook
The 2019 analysis by JD Technology Management Center forecasts rapid growth in Southeast Asian e‑commerce, highlighting expanding mobile commerce share, stronger electronic payment adoption, improved logistics, multi‑channel integration, rising social media influence, accelerated platform technology innovation, a growing middle class and Gen‑Z consumer base, and supportive government policies.
Southeast Asiaconsumer behaviordigital payments
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