Platformization of Bilibili's Live‑Streaming E‑Commerce Business: Architecture, Implementation and Governance
Bilibili transformed its fast‑growing live‑streaming e‑commerce operation by constructing a modular platform that separates product, user, and application layers, introduces a unified product middle‑platform, standardized capabilities, real‑time attribute handling, and robust monitoring and governance, thereby reducing technical debt, improving stability, and preparing for hundred‑billion‑level GMV scaling.