DataFunTalk
Jun 15, 2022 · Artificial Intelligence
Data Interaction Based Click‑Through Rate Model (RIM): Review, Architecture, and Experimental Insights
This article reviews the evolution of click‑through rate (CTR) prediction models from early logistic regression and factorization machines to deep neural networks, introduces the data‑interaction based RIM (Retrieval & Interaction Machine) architecture with its search and prediction modules, and presents extensive experimental comparisons and future research directions.
RIMclick-through ratectr
0 likes · 14 min read