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iQIYI Technical Product Team
iQIYI Technical Product Team
Apr 28, 2023 · Information Security

Definition, Role, and Implementation of DRM (Digital Rights Management) – iQIYI Case Study

DRM safeguards digital content by authenticating users and encrypting streams, a necessity highlighted by iQIYI’s shift from free distribution to paid membership, prompting a dual‑layer architecture that combines hardware‑based Trusted Execution Environment protection with flexible software SDKs, continuously assessed and evolving to balance security, cost, and user experience.

Content ProtectionDRMDigital Rights Management
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Definition, Role, and Implementation of DRM (Digital Rights Management) – iQIYI Case Study