Model Perspective

Jun 10, 2026 · Industry Insights

From Supply Shortage to Cognitive Dissonance: How the ‘Goose Leg Aunt’ Scam Began

The article dissects the rise of the “Goose Leg Aunt” fraud by examining supply constraints, the vendor's substitution decision, cognitive‑dissonance rationalizations, the fraud‑triangle framework, neural adaptation to lying, and how massive online traffic shattered the low‑supervision equilibrium that had kept the deception hidden.