adversarial adaptation

IEG Growth Platform Technology Team

Aug 25, 2022 · Artificial Intelligence

Adversarial Adaptive Framework for Cold-Start Cross-Domain Recommendation

This article presents an adversarial adaptive framework that aligns source and target domains to address domain shift and severe data imbalance in cold-start cross-domain recommendation, demonstrating significant CTR and CVR performance gains when combined with various state‑of‑the‑art single‑domain models.

CVRadversarial adaptationcold start

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Adversarial Adaptive Framework for Cold-Start Cross-Domain Recommendation

IEG Growth Platform Technology Team

Aug 10, 2022 · Artificial Intelligence

Two Tencent IEG Papers Accepted at CIKM: Actor‑Critic Reinforcement Learning for Optimal Bidding and Adversarial Adaptation for Cross‑Domain Recommendation

Tencent's IEG Growth Middle Platform team announced that two of its research papers—one presenting an actor‑critic reinforcement learning model for real‑time bidding in online display advertising and the other proposing an adversarial adaptation framework for cross‑domain recommendation—were accepted at the top‑tier CIKM conference, highlighting novel algorithms that achieve state‑of‑the‑art performance and have been deployed to serve billions of daily impressions.

Real-Time BiddingReinforcement Learningadversarial adaptation

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Two Tencent IEG Papers Accepted at CIKM: Actor‑Critic Reinforcement Learning for Optimal Bidding and Adversarial Adaptation for Cross‑Domain Recommendation